Guide — Image sizes
Social media image sizes (2026)
Recommended pixel sizes and aspect ratios for every major platform, in one table.
Checked October 2026. Platforms change their specs from time to time.
| Use | Size (px) | Ratio | Notes |
|---|---|---|---|
| Feed post (tall, new grid) | 1080×1440 | 3:4 | Shows uncropped in the 3:4 profile grid |
| Feed post (portrait) | 1080×1350 | 4:5 | The safe standard, works with schedulers |
| Feed post (square) | 1080×1080 | 1:1 | Sides are trimmed slightly in the grid |
| Stories / Reels | 1080×1920 | 9:16 | Keep text out of the top/bottom ~250px |
| Profile picture | 320×320 | 1:1 | Displayed as a circle |
X (Twitter)
| Use | Size (px) | Ratio | Notes |
|---|---|---|---|
| Post image (single) | 1600×900 | 16:9 | |
| Header | 1500×500 | 3:1 | |
| Profile picture | 400×400 | 1:1 |
| Use | Size (px) | Ratio | Notes |
|---|---|---|---|
| Feed post | 1080×1350 | 4:5 | |
| Link preview (OGP) | 1200×630 | 1.91:1 | Same as your website’s OGP image |
| Cover photo | 851×315 | 約2.7:1 |
LINE
| Use | Size (px) | Ratio | Notes |
|---|---|---|---|
| Rich message | 1040×1040 | 1:1 | |
| Rich menu (large) | 2500×1686 | 約3:2 | |
| Rich menu (small) | 2500×843 | 約3:1 | |
| Profile picture | 640×640 | 1:1 |
YouTube
| Use | Size (px) | Ratio | Notes |
|---|---|---|---|
| Thumbnail | 1280×720 | 16:9 | Under 2 MB; bottom-right is covered by the duration |
| Channel banner | 2560×1440 | 16:9 | Keep text inside the centre 1546×423 |
| Shorts | 1080×1920 | 9:16 |
TikTok
| Use | Size (px) | Ratio | Notes |
|---|---|---|---|
| Video / photo post | 1080×1920 | 9:16 |
Google Maps
| Use | Size (px) | Ratio | Notes |
|---|---|---|---|
| Business Profile photo | 720×720 | — | 720×720 or larger, JPG/PNG, 10 KB–5 MB |
| Updates (posts) | 1200×900 | 4:3 | 4:3 is least likely to be cropped |
Tips
- When in doubt on Instagram, use 1080×1350 (4:5). If you post manually from the app, 1080×1440 (3:4) also works.
- Keep text and logos near the centre so nothing important gets cropped.
- Upscaling small photos makes them blurry — start from the largest original you have.
- Use the free tool below to turn one photo into every size at once.
One photo in, every size out
FAQ
Q.Which Instagram post size should I use?
Answer
1080×1350 (4:5) is the safest. Since 2025 the profile grid shows 3:4 tiles, so if you post from the app, 1080×1440 (3:4) shows uncropped in the grid too.
Q.What size is an OGP / link preview image?
Answer
1200×630 (1.91:1). It is shown when your link is shared on Facebook, X or LINE.